Mid-market enterprise
Generating Revenue with AI
We turn customer data into revenue for mid-market enterprises
Data is what fuels AI. When your customer clicks on your ad, purchases from your website, or calls into your support department, they are leaving a digital footprint as to what they need in order to keep purchasing from you. The degree to which you capture and make use of this data is what will define your competitive advantage in the world of AI.
Every business has valuable data, but most companies struggle to collect the right data, in the right way, in order to customize AI tools like ChatGPT. We are experts at turning data into revenue generating customer experiences.
The SVSG Revenue Playbook
We know that AI is just as much about people as it is about technology. Our proven playbook will help your company incorporate AI across your customers and workforce.
AI Revenue Assessment
AI is only as effective as the metric it is directed to move. Simply asking AI to improve “sales” is not enough. The KPI has to be defined to a level of detail that removes ambiguity. Further, AI is allowing for new revenue KPIs that were previously impractical to measure (i.e. AI can now measure customer lifetime value more granularity than simply dividing total revenue by number of customers). This is where we start.
Common Scenarios
Your current revenue dashboards show a shortfall in the sales pipeline leading you to crack the whip on the sales team, in reality a new lead form from the website is bogging down the team with unqualified leads.
Your marketing team gives you guesses as to where leads are coming from, you are considering an AI solution to improve your digital ads when your highest ROI opportunities are actually referrals.
Composable AI
Using ChatGPT without your proprietary data will yield limited results, as will having an advanced AI tool that none of your employees know how to access.
We design Composable AI solutions that integrate with the SaaS solutions your organization is familiar with, but at the same time allowing for AI tools to be swapped in and out as quickly as the rapidly changing AI vendor landscape. All the while, we ensure the right data is being collected and centralized in a data warehouse in order to put your company on a pathway to unlocking the most advanced AI use cases.
Common Scenarios
Your data is spread out across Salesforce, Hubspot and a myriad of other external vendors, making it challenging to give your AI solution a complete picture of your business.
You are reluctant to start your AI journey for lack of confidence in the rapidly evolving landscape of AI tools.
Revenue Flywheels
The first thing that most CEOs think of when they hear “AI and data warehouse” is cost, and if AI is not connected to revenue that is exactly how it will show up on the P&L.
We create revenue flywheels. For a fixed initial fee, we develop solutions that lead to clear attributable revenue with an ROI that paves the way for progressively more advance AI use cases.
Common Scenarios
You have piloted an AI solution but the results are inconclusive.
You are searching for an AI approach that connects directly to your revenue goals.