Automotive software leader gains competitive advantage with revenue-driven roadmap.

A leader in automotive software wanted to optimize its product roadmap to improve customer satisfaction and reduce churn. SVSG introduced our Product Lifecycle Management (PLM) process, incorporating customer feedback and competitive insights into the roadmap. This allowed the customer to prioritize key features, quickly build new functionality, and gain a competitive advantage ahead of their yearly conference. As a result, the company reduced churn and strengthened its value proposition in a competitive market.