A leading insurance tech company maximized revenue by realigning product priorities.

An investor-backed company was concerned about resource allocation, with significant spending on initiatives that generated minimal revenue. The lack of a unified roadmap and unclear priorities prompted the investors to seek guidance. SVSG analyzed the market opportunity, including TAM, SAM, and SOM, to evaluate the potential of various product initiatives. We identified high-impact opportunities and recommended reallocating resources to align with these, ensuring the roadmap was focused on driving revenue. With clearer prioritization, the company maximized its growth potential and increased investor confidence.